Even if you’re not a bike enthusiast, you’ve probably noticed the giant bicycle perched on top of the store at 126 Bushkill St. You can see it as you pass by on Route 22 heading into New Jersey. Your bike frame & fork are protected under our Lifetime Warranty policy. Packaging SystemThe packaging system had to accommodate everything from small replacement parts to complete bikes. Packaging SystemWe created a packaging system that both stood out at retail and aided in finding the right product at a glance in a crowded retail environment. Product PresentationWe developed the product graphic presentation for more than 200 unique models every year…while being on-trend, fresh and true to the brand.
Giant is the largest manufacturer of quality bicycles in the world. What they owned in “build quality” they lacked in brand connectivity. Genesis was hired to help create a brand visual genesis bike language to help tie the products into a cohesive whole in the global marketplace. Finding the center of the brand design was based on our uncovering the “truth in materials” position.
Get access to more than 30 brands, premium video, exclusive content, events, mapping, and more. Genesis bikes became renowned for their use of steel tubing and ethos for function over form. Seat stays genesis bike are straight with a smooth sweep in to meet the seat tube, no bridge means that there is plenty of mud clearance even… Head to the page below and fill out the warranty claim submission form.
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The first Genesis bike was produced under the Ridgeback brand as the Day One model in 2001. Due to its popularity, Genesis became a label in its own right in 2006. The model number can be found on the lower portion of the seat tube just above the crank genesis bike on a black and silver decal. If there are any issues with your bike, return it for a full refund or receive a replacement bike for free. If the file has been modified from its original state, some details may not fully reflect the modified file.